A Houston CPA You Can Actually Talk To

Certifications

Certified Public Accountant

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Jordan Keller, CPA

346-701-4701

jordan@darkhorse.cpa

Title

Principal

HOMETOWN

Sugar Land, TX

YEARS OF EXPERIENCE

18

EDUCATION

Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no hope at all.

— Dale Carnegie

Jordan is a CPA with over 15 years of experience serving a wide range of clients across many industries and is a Principal at Dark Horse. Jordan is passionate about helping individuals and businesses understand their tax scenarios and providing them with comprehensive planning to help minimize their taxes and maximize their financial options.

Like a proper Dark Horse, Jordan’s journey to becoming a prominent CPA was untraditional and unexpected. It is a journey marked by grit and determination. Originally obtaining a degree in finance, he obtained a job where he was tangentially exposed to tax return preparation. Hungry for more experience, he took a seasonal tax job with a 1.5-hour commute. Being offered a full-time position, he began the journey of juggling a demanding work schedule, night classes, studying for the CPA exam and being Super Dad. Through hard work and determination, he has built a successful career for himself as a CPA.

Jordan lives in Houston with his wife, Julie, and their four children, Lahna (16), Llewyn (6), Langston (2), and Lyle (1). Not by choice but rather by force, his wife also introduced three dogs into the family; a Golden Retriever named Stewie, an overly puffy Pomeranian, Luna, and an old and disgruntled Chihuahua, BooBoo. Admittedly, Jordan is enormously thankful for his wife’s persistence in this matter.

When not accounting, Jordan enjoys tinkering around in his garage with a cold adult beverage, riding bikes, playing t-ball and the occasional home renovation and flip.

Specialties

High-Net Worth Individuals

Closely Held Entities

Business Personal Tax Strategy

Entity Structure Reorganization

Cost Segregation

RD Tax Credits

Cryptocurrency NFTs

Industries

Non-Profit

Professional Services

eCommerce

Real Estate

Construction

First Class Tax & Accounting Advisory from Your Houston CPA

From maximizing your tax savings to improving your business’s financial performance, your dedicated Houston CPA, Jordan Keller, is here when it matters most. As a Principal at Dark Horse CPAs, Jordan combines strategic tax planning, hands-on accounting advisory, and enterprise-grade technology to give Houston business owners, professionals, and families the financial clarity they need to grow with confidence.

In a city as dynamic as Houston—home to thriving industries from energy and healthcare to tech and real estate—you need more than just tax prep. Jordan provides proactive guidance, fast communication, and personalized solutions tailored to your goals. With Dark Horse, you gain a true partner committed to helping you stay ahead and succeed.

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JORDAN KELLER, PRINCIPAL

Dark Horse brings together the personal relationship you get with a small, local CPA firm with the resources of large, national firm. Having that local presence is important for my clients, but being able to leverage the expertise from CPAs all over the USA is where a lot of the value comes from. Dark Horse has a unique model, capturing the best in the industry to service clients directly. In my career, I found that the personal relationship with your CPA is the most important aspect of what we provide, that is what drew me to Dark Horse originally and what continues to keep me here.

Tax Strategy & Accounting Solutions for Houston Businesses

The Problem: Many Houston business owners lack timely financial data or the strategic tax guidance needed to make confident decisions. While Texas’s lack of state income tax simplifies some areas, businesses must still manage federal obligations, payroll, sales tax, and quarterly estimated tax payments. Without proactive planning, it’s easy to miss savings and expose your business to risk.

The Solution: At Dark Horse CPAs, we combine bookkeeping, tax compliance, and Fractional CFO-level advisory for Houston businesses. From staying ahead on quarterly estimated taxes and IRS compliance to providing cash flow forecasting, financial reporting, and growth strategies, we deliver the clarity you need to make tax-smart, growth-focused decisions. With our Advisory-First approach, you gain a proactive partner committed to your success in Houston’s dynamic economy.

Solutions for Businesses

JORDAN KELLER, PRINCIPAL

“Every business needs to understand its numbers. As a CPA, I provide the insight and education owners need to succeed, support their families, and serve their community—while always protecting their best interests.”

Tax Services for People.

The Problem: It’s not until you file your personal tax return that you feel the sting of your tax situation. Whether it’s an unwanted surprise in the amount owed or refunded, or the realization that you left significant tax savings on the table, the sting hurts. We believe in No Surprises, especially the bad kind. This is why we work collaboratively with our clients to ensure they plan for and reduce taxes wherever possible. We make sure every engagement requires a level of Tax Planning with your CPA, period.

Tax & Wealth Advisory for Individuals

JORDAN KELLER, PRINCIPAL

"I ensure my clients understand their tax burden throughout the year by estimating tax payments early and often. This transparency aids in personal tax planning and allows us to make proactive adjustments before the year ends. Being available year-round creates a substantial positive impact on their tax situation."

Nancy R.

I have used James Larsen as my CPA for many years and am confident in his work ethic and tax knowledge.

Kyle T.

With our prior accountant we didn't feel we were receiving adequate tax guidance and felt we were always paying more than our fair share of taxes. We have been very pleased with the service we have received with Adam Ripperdan. He has taken the time to review in detail our current situation and upcoming plans. With that information he has helped us create tax strategies for our businesses, investments, and personal taxes that not only help us save on taxes but also helps us plan for the future. I highly recommend Dark Horse CPAs.

Patrick W.

I was referred to Max by a friend who is also a small business owner. I was definitely in need of direction when it came to my finances. After speaking with Max I was able to understand how I can be efficient in the accounting side of my business and he and his team is there to guide me every step of the way. I'm now confident I have the right team watching my books I highly recommend Max and Dark Horse CPAs.

Marisa M.

I had the pleasure of working with Stella and she was absolutely incredible. I had received what I suspected was bad advice from a previous tax preparer, and I was looking for another professional opinion on a specific tax situation. I found Dark Horse and Stella and I couldn't be happier. Stella confirmed what I had suspected about the previous tax situation being handled incorrectly by my former preparer at a different firm, and helped me fix the problem. Stella was prompt, exceedingly professional, and actually took the time to explain everything. Prices for services are fair. I am thrilled to have found a knowledgeable, trustworthy tax advisor and I look forward to continue working with Stella in the future.

Susan H.

Megan, Kim and staff were very prompt filing our business and personal taxes. The secure email site to upload our documents was very user friendly. The staff was also extremely prompt answering our questions through email and on the phone. In addition, Megan met with us personally a couple of times several months in advance to map out a plan for our business and personal taxes. Thank you all!

Quinn R.

We signed on with Adam's accounting group after bouncing around trying to find the right 'fit' with other companies. I knew immediately that we found what we needed when Adam took the time to sit down and talk to me about my business, my plans, my goals and where I wanted my company to be in the next 2, 5, 10 years. Adam and his team are responsive - and by that, I mean proactive - which is probably the single best reason to use Dark Horse. After 8 years and 3 different accounting firms we found what we need with Dark Horse.

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